The Lab Insider

When Saying 'No' Creates Space for Something Better [landing your ideal podcast partnership]

When Saying 'No' Creates Space for Something Better [landing your ideal podcast partnership]

Published on: 04/06/2025

What happens when a brand looks like the right fit—until it isn’t? In this follow-up, we unpack why saying no can unlock the right partnership later.

Podcast MonetizationPodcasting TIps
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The Biggest Lie I Believed About Brand Partnerships

The Biggest Lie I Believed About Brand Partnerships

Published on: 27/05/2025

This article explores how creators and brands can create long-term partnerships that prioritize alignment, trust, and audience value, not just ad reads.

Podcast MonetizationPodcasting TIps
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The Partnership We'll Probably Walk Away From

The Partnership We'll Probably Walk Away From

Published on: 21/05/2025

A real-time look at why one podcast may walk away from a promising brand deal—and how protecting trust matters more than saying yes (and monetization).

Podcast MonetizationPodcasting TIps
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